Memorable slogans, songs and jingles, or key phrases. Scientists are increasingly concerned that food-related content on social media will make us think differently about food. Social media algorithms promote the content that users interact with the most, so seeing more unhealthy foods means seeing more on our social networks, Pancer says. According to a new study, social media users who see images of healthy foods that have received great support with “likes” are more likely to choose healthier foods.
It doesn't help that healthier foods are considered boring by comparison, while processed foods are considered great, says Tina Tessitore, associate professor of marketing at the School of Management of the Institut d'Économie Scientifique Et de Gestion (IESEG) in Lille (France). The study examined whether Facebook users' perceived norms about eating habits and dietary preferences predicted their food consumption.